Fashions
with a ‘Z’
By Ma’at
Atkins
Fashion designer and fashionista Zaneta “Ziggy” Bailey is homegrown in St. Louis
(North City to be exact ) who began her passion for
fashion at the impressionable age of ten.
She became a professional
designer when she was a student at McClure North High School designing prom dresses for her classmates.
At the age of 20 she styled for her brother, multi-platinum artist, Chingy which opened many
doors for her (she even danced in a few of his earlier music videos including
his first video, “Right Thurr” in 2002) and she learned about the entertainment
industry.
In 2006, this mother of two started
a line called Pink Monkey with the help of her famous brother. The line took
off like a rocket receiving mentions on shows like 106 and Park and The Tyra Banks
Show. She also met with big companies such as Iconix Branding (that owns
Rocawear), Candies, and Badgley Mischka to name a few.
But the rise suddenly fell
when a riff occurred between her and her business partner causing the line to
fizzle.
But she remained diligent
and kept on movin’.
Designer Zaneta Bailey
In 2009 ,she decided to create her own brand, Z. Bailey Collection, that she describes as “contemporary yet very wearable line.” Since starting Z.Bailey, Zaneta, 28, commutes regularly from her hometown to her current residency of
Along with her brother, some
of the other celebrities she has styled over the years are rappers Snoop
Dogg and Trina; R&B acts B2k and
Lloyd and most recently, Vivica A. Fox to name a few.
This Saturday, April 28, she will
feature her design line in her show, Black Women Rock, a black tie hair and
fashion show gala that will take place at Lights On Broadway in St Louis with host actress Vivica A Fox.
OUTTOWN had a chance to interview
Miss Bailey about her promising career.
Bailey in one of her gowns.
OT: Who or what inspired you to be a fashion designer?
ZB:I used to design clothes for my animals. I was a animal
lover when I was ten years old, then I start designing clothes for people and liked
it and found a passion to do it for
people and I loved it….We had dogs and a
bird, but I wanted a monkey, but I never got that monkey (laughs). As far
as who inspired me, people like Versace, Louis Vuitton, Chanel, all the big
names, the technical and construction of a garment not just tee shirts and
pants.
OT: What would be your trademark with your designs?
ZB: Gowns, very sexy gowns. I use a lot of lace and sheer.
OT: How did you get the name Ziggy?
ZB: Ziggy is my nickname because my name started with a ‘Z’
and it was shorter than Zaneta.
Zaneta styled the clothing for the album cover of her brother
Chingy’s second album 2004’s Powerballin'
OT: What has been some of your challenges as a designer?
ZB: Getting my name out there and becoming a name brand. It
takes a lot of money, millions of dollars in advertising to get there.
OT: When or where was your first showcase and how was it like?
ZB: It was in a loft on Locust about two years ago. It really let me know that I really loved fashion.
OT: You currently live in Pensacola , Fla. When and why did you move there?
ZB: I moved there about two years ago because my boyfriend went
to college there and he started a
business there as a lead broker.
OT: So you commute back
and forth from Pensacola to St Louis regularly?
ZB: Way too often (laughs)
The logo for her first fashion line, Pink Monkey
OT: Do you do shows in Pensacola ?
ZB: No, its not a big fashion forward city and that’s why I
come to St
Louis
to do shows. It’s nothing there. So behind. St Louis is more fashion forward. It’s a rich older
crowd who’s there to retire and then
there’s a big college crowd because of the college there (Pensacola State ) so it’s a mix crowd. Its country too
because it’s next to Mobile , Ala.
OT: Chingy is your brother.
ZB: Yes.
OT: Is he your older or younger brother?
ZB: Older.
OT:Do many people know your related to Chingy?
ZB: Many do. If they don’t
its because they’re not into rap especially here in St Louis .
OT: Has he been to any of your fashion shows or have you styled
for him?
ZB: Yes, he tries to come to as many as he can. I’ve styled for him. I styled the album cover
for his second album (Powerballin)
and the music video for the album (‘Balla Baby”). I danced in all of his videos
except for “Fly With Me.” I was in one of the
Brady Bunch Squares in his “Holidae Inn” video. (laughs) It was all in
fun.
BELOW ARE SOME OF HER DESIGNS FROM THE Z BAILEY COLLECTION
OT: How has Chingy been supportive of your career?
ZB: He tries to come to as many shows. As many ways as he can.
If I wanted him to come and perform at a show he would, like my upcoming show (this
Saturday at Lights On Broadway)where he will close out the show.
OT: Have you had inspirations of doing more in the music
industry?
ZB: I used to rap but the industry is so male dominated and didn’t
want anything to do with it.
The flier to her upcoming show, Black Women Rock
OT: Talk a little bit about your upcoming show, Black Women
Rock. You have actress Vivica A Fox hosting it. How did that connection come
about?
ZB: I made a dress for her and I met her and her publicist and
asked her if she could do something with my event in St Louis . We started talking, exchanged numbers, negotiated,
and that’s how it happened.
OT:What was the dress for?
ZB: It was for a photo shoot for Denim Magazine. They called me about clothes for her.
OT: How did they get
your number?
ZB: I don’t know.
They either found my profile on Model Mayhem, or on Facebook. I mean, I wasn’t too
surprised because I style a lot of people but it was out of the blue…but I was
blessed. I was happy, I want scared. I was ready
OT:How were the
arrangements to meet Vivica for the dress?
ZB: It took place
in Jackson , Miss.T hey (Denim)wanted to give me an account,
but they wanted me to send the clothes first. Well, I was in Pensacola and it was 3 hours away, and my
boyfriend had a business there as well, so I decided to drive there. They were
having a fashion show that Vivica was histing as well and they wanted
me to put come of my clothes in it . So I stayed up there, made her dress and
had clothes in the show.
OT: Wow! So it
was like you were destined to work with her.
ZB: Right.
(laughs)
The Z Bailey Collection logo
OT:When was this show?
ZB: Late February.
OT: The Black Women Rock show
that’s coming up. Was it your your idea?
ZB: Yes it was. My mom and I talked about it and included my
gay friend and made him do all the work (laughs). We talked with The Galloways
(who own Lights On Broadway), and Lynn Galloway, she is on the fashion show committee,
about doing the show.,
OT:When was this idea conceived?
ZB:Late February. .I had already talked with Vivica’s people about doing something but I didn’t know
what yet. I was inspired by my mother who is a strong Black woman and there you
go.
OT: What line are you showcasing?
ZB: My Spring and Summer
lines.
OT: It’s a Black Tie event, right?
ZB:Yep
OT: When your not designing clothes what other hobbies do you have?
ZB: Watching Netflix, shopping
and hanging out with my two kids
OT:What’s hot in fashion for women right now?
ZB: Palazzo pants, neon colors, flowy dresses and always cute
heels (laughs)
OT: What do you see yourself being or doing in the next ten years?
ZB: To be exactly where the people spoke of earlier and be
where they are.
The Black Women
Rock, Pre Mothers Day Black Tie /Hair and Fashion Show Gala, will take place Saturday,
April 28 at Lights On Broadway, 8350
North Broadway in Baden, Mo. Doors Open at 6 p.m.
For ticket info
call 314.385.4545 or www.metrotix.com
You can contact
Zaneta at:
Twitter @zbaileyclothing
Facebook: Z
Bailey Collection
Website- www.zbailey.net
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